Article for January 5th, 2011

"Why mobile-friendly will do for hotel websites?"

While I was looking for an article to sumarize, I fell on the article about mobile- friendly websites. I think this a very interesting subject because today allmost everyone goes to internet on their phone. Everybody now has a blackberry or Iphone. Feqw are the ones who stay with the old fashionned nokia mobile.

With this revolution, another change will come now in 2011 and that is that people will start booking their rooms through their mobile phone. Problems is that according the article some websites have to much of images and are to full and in consequence not easy to consult on your smartphone or iphone or even blackberry.
The question of all hoteliers is wether or not they should create a whole new website specially for the phones. The little issue here is that creating a whole new professional website means spending a lot of money and with the crisis still going on, hotels are not waiting for that kind of solutions.

What the hoteliers need to do is to make their websites like they say "mobile-friendly" so that customers can consult the website directly on their phones without qny problem. Be avoiding overloaded websites and putting the needed information this will be a whole new evolution of hotel marketing.

I think that this evolution is quite interesting. This gives the opportunity to people to spare even more time. If they want to check something while they are in the metro or the train, it is easy to open your phone and go on the internet.
It is useful for everyone who has an iphone, smartphone or blackberry but personnaly I prefer my nokia mobile.